So, Trump’s at it again. This Sunday, March 23, 2025, President Trump used his Truth Social account to promote his official Trump meme coin, $TRUMP. According to his Truth Social platform, the zipcode token received the highest praise from Donald Trump.
It’s pretty rare for a sitting president to hype his own crypto token, and man, did it stir the pot
The price surged after his announcement, reaching $12.11 from its initial $10.91 value and delivering an 11% spike within a brief period. The market capital rose by $400 million through a simple presidential endorsement.
The positive impact on prices did not persist. Within hours of increasing, the market valuation declined to $11.46, leaving a $100 million profit. It was classic pump-and-dump vibes.
The announcement triggered both an explosive market demand followed by an immediate withdrawal of interest.
The trading community was completely enthused by the post. GeckoTerminal indicates that trading volume reached its highest point since March at the beginning of the year.
Every trader sought participation by acquiring or trading stock to join the huge market surge. The gaming experience becomes similar to slot machines in operation at casinos.
Trump’s casual about it, though. In January, he declared to reporters that he lacked detailed knowledge about the platform except for initiating its launch. According to reports I received, the application was known for its impressive success.
The business had a brief peak of success as its market value Serial reached $100 million, but this achievement was short-lived. The experience resembles a thrilling ride that I would prefer observing instead of experiencing personally.
The Trump social media platform, $TRUMP, experienced a rapid decline, just like First Lady Melania’s attempt at social media engagement.

$TRUMP’s latest business venture represents his second attempt at investors’ fortune. The crypto coin started in January as a highly scrutinized and surrounded platform. I focus on crypto mania at the moment by examining Solana meme coin communities, and this connects seamlessly with the topic.
High-ranking personnel at the company sell their stock, while the regular customers suffer losses as a result. It’s the same old song, just with a presidential twist.
Melania Trump entered the cryptocurrency world with her token called $MELANIA but it currently shows weaker performance than $TRUMP. Down 4.8% in the last 24 hours, per The Block’s data.
Democratic lawmakers initiated a proposed ban that restricts presidents along with their family members from launching cryptocurrencies similar to these coins. Ethics, anyone?
Crypto’s Still a Wild West
During the crypto market decline that affected Coinbase and Strategy, I reported yesterday that the suspicious $TRUMP token gained strength. Bitcoin remains at $85,000, yet alternative cryptocurrencies face losses while former U.S. President Donald Trump continues pouring fuel into meme coin speculation.
In the raging bear pit market, he plays the role of a promotional cheerleader. Gotta admit, it’s bold.
Will it last? Who knows? The $100 million holding value is genuine, while the estimated 5% net profit seems unstable at this point.
I watch the unfolding show from my relaxed position. Cryptocurrency markets never rest until Donald Trump becomes involved because everyone wonders what his next move will be.